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Discover the water mission
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«Water» - The elixir of life
Our first mission focused on the element that has made life on this planet possible: water. Water is humanity’s most valuable resource. Without water, we have nothing. However, we still do not appreciate water as the precious, dwindling resource it is. A resource that must be protected, managed responsibly and used conscientiously.
“Accelerating change” was the motto of the United Nations 2023 World Water Day. The UN Water Conference in New York saw the launch of a global action agenda, voluntarily endorsed by more than 700 governments, companies and NGOs; in addition, more than 50 of the world's largest companies issued an open appeal to the private sector to help solve the global water crisis. Everyone needs to get involved. And you can start right away.
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Here you will find background information, insights and concrete assistance that will take your idea to the next level.
«That access to water should not be a given for our children - I don't want to put up with that.»
Samira Lütscher, project manager at Migros Pioneer Fund, loves the tranquility of water and is your contact for questions and ideas.
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5 things we learned from Focus on Water
Why we should think big, develop a new understanding of systems and take collective action – and what else the focus topic of water has taught us: now, in our conclusion.
What we learned.
“Wastewater is the most reliable source of water in the city.”
Interview with Bastian Etter, Managing Director of Vuna GmbH, about the potential of decentralised wastewater treatment and which solutions already exist.
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"Purely plant-based cuisine is a powerful game changer.”
Interview with Sophia Hoffmann, vegan chef, book author and co-founder of Happa restaurant in Berlin, about how the menu changes when you factor in water consumption and what it takes to reap the rewards of sustainability.
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The world is what it eats.
Our nutrition, climate change and how we use water are all connected. And we, as in the wealthier industrialised nations, must pave the way and find a way to adopt a climate-friendly diet. It should be a win-win situation for all of us, without compromising quality of life. An interview with Science Journalist and Author Mathias Plüss.
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«We need to see feasible courses of action for us.»
An interview with Lea Dohm, psychotherapist and Psychologists4Future co-founder about the challenges of the climate crisis and how we can get into action.
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«Water is a flow, not a store.»
Tobias Schäfer, Water Protection Officer at WWF Germany talks to us about the water situation in Switzerland and Germany, about water as a circular economy par excellence and new approaches.
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